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Health Care Web Development
NetLiance can take your web site beyond "brochure-ware" and transform it into a key asset of your health care marketing program. Our turn-key solutions help hospitals and health care facilities effectively leverage the web as a marketing channel to reach and communicate with patients and the community.

To adapt to the fast changing landscape in health care, hospitals and practices are utilizing the web to attract patients, recruit doctors and nurses, and improve ROI. Just having a web site is no longer enough. To achieve your marketing goals, the web site needs to be compelling, visible, interactive, and up-to-date.
Health Care Web Site Design and Implementation
Starting from an in-depth needs analysis, NetLiance professionals will work closely with your staff to create an engaging and consumer-friendly web site that reflects your brand promise and supports your marketing strategy. We use an agile development model in which we constantly solicit your feedback. There are no surprises. Our process is comprehensive yet streamlined, meaning that we'll get even the most complex project done right and on-time.
(1) In-depth Needs Analysis: Through a series of interviews and brainstorm sessions, we’ll analyze your vision and goals in health care marketing, including target market, community culture, branding image, competition, web site content, interactive functions, and online marketing needs.
(2) Storyboard and Content Architecture: We will create site wireframe, navigation hierarchy, content organization map, and page flow paths that will serve as the foundation of the web site architecture. Flexibility will be built-in to allow the website to expand in the future without re-development.
(3) Design Prototypes and Refinement: Drawing on our extensive experience in web design and usability, the NetLiance team will develop multiple compelling consumer and patient oriented design prototypes. The designs will then be fine-tuned based on your feedback.
(4) Site Production: This is where we actually create the web site. The approved design will be integrated with web site content, interactive media, dynamic functions, and netCMS, the NetLiance content management system, to create the website.
(5) Testing and Launch: A pilot web site will be uploaded to a test server for testing and review. The NetLiance team will then test browser compatibility, page consistency, and functionalities. We will also perform modifications based on your feedback. After the web site is fully tested and approved, we'll launch the web site on a production server.
(6) Hosting, Training, and Support: NetLiance provides business grade web site hosting to hospitals and health care facilities with guaranteed up-time. We'll train your staff on using netCMS and other functions. Have a question? Our priority support plan gets you in touch with our staff right away, by phone or by email.
Content Management
A growing trend in content management is to manage the content in-house using an online Content Management System. NetLiance Content Management System, netCMS, is powerful, easy-to-use, and 100% browser-based. There is no software to install or maintain. By using netCMS you can easily update web site content and launch marketing campaigns quickly and cost-effectively. We provide priority support to netCMS users so your staff can always rely on us if they have any questions. Read more about netCMS >>
Web Functions
Turnkey function modules add interactivity to your web site, engage visitors, encourage repeat visits, and create opportunities for capturing and converting leads. The modules will also help your web site to build a stronger relationship with the community.
- Physician Directory
- Health Information
- Event Calendar
- Online Registration
- Photo Gallery
- Online Donation
- eCards
- Podcast
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- Blogs
- Surveys and Polls
- Community Portal
- News and RSS Feed
- Online Store
- Live Chat
- and more …
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Many of the function modules can be added to your existing web site without complete redesign. Read more about function modules >>
Application Development
Application development is another core competence of NetLiance. All of our turnkey web functions are developed in-house. In addition, we have developed custom applications for nurse recruitment, clinical data management, physician directory web-to-print, and more. We excel in finding innovative solutions that will meet your budget and timeline. To discuss your needs in application development, call 1-877-459-6709 and talk to an application development specialist.
Integration with Internal Software
Do you need to integrate the web site with your internal data or EMR? Call NetLiance. There is an increasing demand to integrate the public web site with internal data to streamline operations. We are experts in commonly used data integration technologies, such as XML, web service, and SOAP protocol. Our solutions can create seamless, bi-directional data interface between the web site and your internal software. To discuss your needs in integration, call 1-877-459-6709 and talk to an application development specialist.
HIPPA Compliance
NetLiance staff are educated in HIPPAA regulations. We follow HIPAA security rules and implement necessary security measures when transmitting or storing protected health information.
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To ask a question or to get started,
call 1-877-459-6709 and speak to a knowledgeable product specialist.
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